Cookie Policy
Last Updated: September 21, 2026 • Effective Date: January 1, 2026
Your Active Cookie Consent Settings
You can review, customize, or revoke your advertising and telemetry choices at any time through our interactive consent manager.
1. What Are Cookies and Local Storage Technologies?
Cookies are small text files that websites place on your computer, smartphone, tablet, or other internet-connected device when you visit a digital property. Cookies are widely utilized across the internet to facilitate essential website operations, ensure security, remember user preferences across visits, provide aggregated diagnostic telemetry, and deliver targeted advertising.
In addition to traditional HTTP cookies, modern web platforms utilize related client-side storage technologies, such as HTML5 LocalStorage and SessionStorage. Unlike cookies, items stored in LocalStorage are not automatically transmitted to servers with every HTTP request. Instead, they remain strictly inside your device's browser memory. MixConvert utilizes browser LocalStorage specifically to preserve your user experience preferences (such as your visual interface theme) and your consent preferences locally on your hardware.
2. Detailed Classification of Cookies and Storage on MixConvert
We believe in complete transparency. Below is an exhaustive breakdown of the cookies, storage keys, and third-party tracking mechanisms that may be active during your visit to MixConvert:
| Category | Key / Provider | Storage Type | Duration | Operational Purpose |
|---|---|---|---|---|
| Essential | mixconvert_cookie_consent_v1 | LocalStorage | 1 Year | Records your affirmative consent choices (analytics, advertising) to prevent redundant consent prompts on subsequent visits. |
| Essential | theme | LocalStorage | Persistent | Remembers your visual color mode selection (Dark Slate or Paper Light palette) to prevent visual flickering on page load. |
| Analytics | _ga, _ga_* (Google) | HTTP Cookie | 2 Years | Measures aggregated traffic volume, bounce rates, and browser platform distributions to guide converter performance engineering. |
| Advertising | __gads, __gpi (Google AdSense) | HTTP Cookie | 13 Months | Enables Google and its advertising partners to serve relevant ads, prevent ad fraud, cap ad frequency, and measure impression performance. |
| Advertising | IDE, DSID (DoubleClick DART) | HTTP Cookie | 1 Year | DoubleClick cookies deployed across domains to serve targeted advertising based on prior visits to websites across the Google Display Network. |
3. Google AdSense & DoubleClick DART Cookie Operations
MixConvert relies on advertising revenue through Google AdSense to fund ongoing WebAssembly development, serverless edge hosting, domain infrastructure, and bandwidth while keeping all 250+ conversion tools 100% free and unlimited.
Please take note of the following specific operating principles:
- Third-Party Vendor Serving: Google, as a third-party vendor, uses cookies to serve advertisements on MixConvert.
- DoubleClick DART Cookie: Google's use of the DART cookie enables it and its certified partner networks to serve advertisements to users based on their browsing visits to MixConvert and other digital properties across the internet.
- User Opt-Out Channels: Users may opt out of personalized advertising by visiting the Google Ads Settings portal. Furthermore, you can opt out of third-party vendor cookies across multiple ad networks by visiting www.aboutads.info or the Network Advertising Initiative at optout.networkadvertising.org.
4. IAB Europe TCF v2.2 Framework & Consent Lifecycle
In compliance with the European Union ePrivacy Directive (Directive 2002/58/EC as amended), the General Data Protection Regulation (GDPR), and the UK Data Protection Act 2018, MixConvert implements the IAB Europe Transparency and Consent Framework (TCF v2.2).
When a visitor accesses MixConvert from an EEA country, the United Kingdom, or Switzerland:
- Strict Prior Consent: All non-essential tracking cookies and personalized advertising tags are withheld from execution until you affirmatively interact with the consent interface.
- Freedom to Decline: Rejecting advertising or analytics cookies will not restrict your access to any conversion tool or degrade conversion processing fidelity.
- Continuous Control: You can revisit your consent selections at any moment by clicking the "Manage Cookie Preferences" button above.
5. Controlling & Deleting Cookies in Your Web Browser
Most modern web browsers allow you to manage cookie preferences globally or on a per-domain basis through their settings panels. You can configure your browser to reject third-party cookies, clear cookies upon exiting, or alert you whenever a cookie is offered:
Navigate to Settings → Privacy and Security → Third-Party Cookies. From there, you can block third-party cookies or customize site permissions.
Go to Settings → Privacy & Security → Enhanced Tracking Protection. Choose "Standard" or "Strict" blocking rules.
Open Safari Preferences → Privacy. Check "Prevent cross-site tracking" and manage individual website stored data.
Go to Settings → Cookies and site permissions → Manage and delete cookies and site data. Select your preferred blocking level.
Please note: If you completely disable all cookies and LocalStorage mechanisms in your browser, your visual theme preference will reset upon reload, and you may receive the consent prompt on each new visit. However, our core file conversion tools will continue to function fully because WebAssembly operates in RAM without relying on cookies.
6. Inquiries Concerning This Cookie Policy
If you have questions, feedback, or compliance inquiries regarding our cookie usage, please contact our technical maintainers:
MixConvert Project Maintainers
Independent Web Utility Project
Privacy & Cookie Contact: contact@mixconvert.com
Support Channel: support@mixconvert.com